Cold brewing has existed for centuries, dating all the way back to the 1600s, in Japan. The method itself is widely believed to have been invented by the Japanese themselves - Some have speculated that this method was originally introduced by Dutch traders, although there are few records of cold brewing existing outside of Japan prior to this time period. When the Dutch traders returned from Japan, however, they brought the cold-brewing process with them. The easily-preserved nature of the Cold Brew concentrate had a multitude of uses, notably keeping the traders themselves awake during their long travels, as well as staying fresh and flavourful long enough to sell in other countries.
A WORLDWIDE HIT
Through trade and travel, cold-brewing made its way around the world. It has been utilised in many ways across the globe - The Americans used Cold Brew as war rations in the 19th century, as well as beginning to add chicory to cut the coffee and improve the preservation of it over long periods of time. Cold Brew has been present throughout history as a highly efficient way to take coffee on long journeys without sacrificing the taste or quality of a fresh brew.The style didn’t quite pick up commercial steam in the West until recently, in the early 2010s. With the development of technologies to improve upon the traditional methods, large coffee franchises such as Starbucks began to offer Cold Brew coffee on their menus after seeing the success of brands such as Cuvée® in the US.
What is Cold Brew Coffee?
Cold Brew offers a new experience, different to that of a more traditional hot-brewed coffee. Due to the differences in both brewing temperatures and the time spent steeping the beans, Cold Brew coffee has a unique flavour profile that you won’t find anywhere else. People are noticing this, too, as Cold Brew has slowly been taking over regular iced coffee in google searches for the last few years.
It’s not just a great flavour that Cold Brew coffee offers; The cold-brewing process offers a range of health benefits over traditionally brewed coffee. The higher caffeine content and lower acidity of Cold Brew coffee both contribute greatly to these benefits; In short, you’ll be happier, healthier, and more alert when drinking Cold Brew.
For a portable caffeine kick, Cold Brew coffee is unmatched. Best served chilled, Cold Brew coffee feels right at home in an ice-cold can - Great for a hot summer’s day, or a busy morning’s commute.
What is Cold Brew Tea?
It’s not just coffee that can benefit from cold brewing. Similarly originating from Japanese practices, tea has been historically cold-brewed as a method of extracting and preserving flavours. It was commonly believed in Japan that hotter temperatures would scorch the tea, dampening the flavour and creating a bitter aftertaste. By steeping at a lower temperature, the compounds that give the tea its taste would be gently extracted, bringing out its true potency. They weren’t wrong in their belief, either - Nowadays, we have the science to back up the claims. While the chemistry behind brewing coffee and tea can be very complex, we think it’s important to let our customers know all the details behind our process, and do our best to make it accessible to everyone.
In layman’s terms, different compounds are extracted at different rates when steeping tea leaves. As a result, the slower process of cold brewing allows flavours to be extracted that wouldn’t normally be present in hot brewed tea. We think this delightfully unique profile will appeal to many tea drinkers who haven’t yet tried a Cold Brew.
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